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Programmatic Inventory – CVS Media Exchange – Senior Manager

Job ID: R0128710
Category: Product, Marketing, and Advtsg

Address: 1425 Union Meeting
Location: Blue Bell, PA

Remote: Hybrid

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Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.
 
Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

Our Customer Success and Growth Organization is at the heart of our member, patient, and customer experiences as we have a unique focus on defining meaningful moments for those we serve. Our north star is creating heartfelt, personalized moments by listening to feedback to remove existing obstacles and simplify enterprise experiences. You are joining a team that cares for the well-being of our colleagues by working together in a supportive, collaborative and agile environment. 

CVS Media Exchange is hiring a Senior Programmatic Inventory Manager.  

CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. 

 
The Senior Programmatic Inventory Manager will be responsible for growing our Premium Publisher and programmatic offerings, ensuring the overall success of CVS Media Exchange campaigns. This individual will own the curation, execution and optimization for O&O inventory ensuring that deals are set-up and optimized according to best practices. The right candidate will have a start-up mentality, be detail oriented, process driven and innovative seeking to establish new and efficient practices that drive campaign performance.  

Responsibilities include but not limited to: 

  • Establish new / cultivate existing relationships across key publisher organizations; including deal type and rate negotiations 

  • Deal-id platform set-up and maintenance of catalog of deals across different demand channels.  

  • Analyze open-market and private marketplace spend to identify inventory opportunity areas.  

  • Provide creative deals solutions and inventory recommendations to the CMX Media team based on campaign goals and objective   

  • Perform regular deal maintenance and audits to maximize performance and revenue 

  • Perform industry & trend research and analysis, and partner with our Strategic Partnerships team identify unique, forward thinking partnership opportunities 

  • Routinely share ideas and opportunities with the goal of improving processes, performance, and best practices.  

Hybrid model with 3 onsite days/week at one of these locations:
Wellesley, MA

Woonsocket, RI

New York Soho area, NY

Chicago, IL

Blue Bell, PA

 

Required: 

  • 5+ years' programmatic experience, with a comprehensive understanding of the advertising landscape (SSP, DSP, agency, publishers, etc.) 

  • 3+ years DSP Media Experience 

  • 2+ years' experience with programmatic deals either from the buyer and/or publisher perspective 

 

Preferred: 

  • Retail media experience  

  • Excellent organization, problem solving, planning and decision-making skills 

  • Ability to organize and prioritize multiple projects, while meeting deadlines and successfully managing daily workload 

  • Ability to share knowledge, lead, and develop others 

  • Self-motivated, low ego team player with an ability to work well with other personalities 

  • Comfortable with ambiguity and change 

  • Demonstrated knowledge of the programmatic ecosystem dynamics and its key players  

  • Proficient in Excel and data analysis tools 

  • Strong analytical skills and attention to detail 

 

Education

Bachelor's degree in relevant fields or equivalent (HS Diploma + 4 yrs experience) Required.

Pay Range

The typical pay range for this role is:

$79,200.00 – $187,000.00

This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls.  The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors.  This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above.  This position also includes an award target in the company’s equity award program. 
 
In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities.  The Company offers a full range of medical, dental, and vision benefits.  Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees.  The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners.  As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies. 
 
For more detailed information on available benefits, please visit jobs.CVSHealth.com/benefits

We anticipate the application window for this opening will close on: 08/01/2024

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